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Ethnolink Summit

Elevate your approach to engaging, marketing, and communicating with multicultural audiences.

Friday 20 March 2026
Hilton Sydney

 

Ticket

Tickets On Sale Now

Group tickets available — save $100 per person Book 5+ tickets and pay $249 each
Single Ticket: $349 per person
Group discount (5+): $249 per person

All prices include GST.

 

About the Summit

Hola / 你好 / مرحبا / Γειά σου! / こんにちは / Xin chào / Hello!

On Friday 20 March 2026, Australia’s largest event on multicultural communications and marketing returns to Sydney. The Ethnolink Summit, held at Hilton Sydney, will bring together more than 250 professionals for a full-day experience designed to inspire, educate, and connect.

Join communications, marketing, and engagement professionals from government, councils, and the not-for-profit sector as we explore what it means to develop meaningful communications, campaigns, and projects in a multicultural Australia. Expect real case studies, practical insights, and opportunities to meet like-minded professionals.

For anyone working with Australia’s diverse communities, this Summit offers a valuable day of learning and connection.

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12+
Speakers
250+
Attendees
6+
Case Studies
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About Ethnolink

Ethnolink is Australia’s largest national multicultural communications, engagement and translation agency. We support organisations that want to connect meaningfully with multicultural and First Nations communities through communications that resonate and research that reflects lived experience.

Our work spans research, strategy, creative, translation, media, and community engagement — all delivered under our triple ISO certifications, including ISO 17100 for Translation Services and ISO 20252 for Market and Social Research. Every year, more than 900 government departments, not-for-profits, and businesses choose Ethnolink for campaigns that reach audiences with clarity and cultural intelligence. Our community network extends to over 5,000 trusted community members across Australia, giving organisations direct pathways to the voices, perspectives, and cultural insights that shape real impact.

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Why Attend?

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Case Studies

Learn from real projects delivered across Australia and gain practical insights you can apply straight away. Hear directly from experts shaping multicultural communications today.

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Panel Discussions

Join interactive conversations with leaders in the field. Walk away with strategies, tools, and perspectives that strengthen your multicultural communication practice.

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Networking

Connect with over 250 professionals across government, councils, and the not-for-profit sector. Build relationships, share ideas, and expand your network, to help you in your career.

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Innovations

Explore new approaches, creative ideas, and emerging techniques transforming multicultural outreach. Leave inspired with fresh thinking for your next project or campaign.

Testimonials

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"I enjoyed the engaging speakers! Every presentation was engaging and insightful."

Communications and Media Lead
Diabetes Victoria
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"First time at the Ethnolink Summit and loved it! Some great speakers with lots of valuable insights and up-to-date info. "

Communications and Media Specialist
Victorian Department of Health
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"The speakers were really insightful. I also enjoyed learning about technologies."

Community Capability Officer
NSW State Emergency Service

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"I thoroughly enjoyed the wide and diverse range of topics that were discussed and presented this morning. Hearing first hand case studies and experiences was fascinating!"

Marketing Lead
Department of Transport and Planning
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"I would like to thank you and the team for such an amazing and inspiring event, I loved every part of it was very informative, engaging, and meaningful."

Project Officer
Australian Services Union
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"It was wonderful to have the opportunity to meet like-minded individuals before learning from experts about the best ways to improve our campaign planning and practices. I left feeling inspired."

Marketing & Communications Officer
Crime Stoppers Victoria

Speakers

Meet our incredible line-up of speakers as they share their experiences, insights, and perspectives.

Stay tuned—more speakers will be announced soon.

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Keynote Speaker: Costa Vasili

Founder & CEO
Ethnolink
Marc

Keynote Speaker: Professor Marc Orlando

Professor and Director
Macquarie University
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Helen Kapalos

Director of Communications & Community
Australian Natural Therapeutics Groups
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Jesusa Helaratne

Deputy Director
NSW Multicultural Health Communication Service
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Anthea Hancocks

CEO
Scanlon Foundation Research Institute
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Sherry Xu

Managing Partner
Brand Asia
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Carlo Krikowa

Policy and Program Manager
Australian Multicultural Health Collective
 

 

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Camilla Becket

Marketing Manager
Butterfly Foundation
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Ronnie Navani

Founder & CEO
Multicultural Outdoor (MCO)
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Rachael Adams

Head of Multicultural Communications
Ethnolink

Nicole Hogan ESM

Nicole Hogan ESM

Acting Deputy Commissioner, Operations
NSW State Emergency Service
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Sheetal Challam

Principal Strategic Advisor (Multicultural Program)
Cancer Institute NSW

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Sarah De Guzman

Research and Evaluation Officer
Cancer Institute NSW

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Anthony Lam

Managing Director
Punchy Digital Media Australian
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Arlie Novy

Education and Outreach Manager & Registered Nurse
Rare Cancers Australia
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Aimee Draper

Project Manager
Rare Cancers Australia



Program

Speaker Presentation Title
Costa Vasili
CEO
Ethnolink
Language AI: Multicultural Communications in 2030
Jesusa Helaratne
Deputy Director
NSW Multicultural Health Communication Service
Communicating and Engaging Effectively with Culturally and Linguistically Diverse Communities
Professor Marc Orlando
Director, Translation & Interpreting Program
Macquarie University
Words That Work for Everyone: Designing Readable Texts for Multilingual Audiences
Sherry Xu
Managing Partner
Brand Asia
Reaching Chinese Communities in Australia: What Actually Works in 2026
Anthea Hancocks
CEO
Scanlon Foundation Research Institute
The Relation of Communications to Social Cohesion
Camilla Becket
Marketing Manager
Butterfly Foundation
Let's Talk Eating Disorders in Arabic: Challenges and Opportunities in an Outreach Campaign
Carlo Krikowa
Policy and Program Manager
Australian Multicultural Health Collaborative
The Collaborative: Lost and Found In Translation
Ronnie Navani
Founder & CEO
Multicultural Outdoor (MCO)
Beyond Translation: Placing Government & Important Messages in Multicultural Communities

Nicole Hogan ESM
Acting Deputy Commissioner, Operations
NSW State Emergency Service

Co-Designing Emergency Communications with NSW’s Multicultural Communities


   Rachael Adams
 
 Head of Multicultural
   Communications
   Ethnolink

Anthony Lam
Managing Director
Punchy Digital Media
Changing Behaviour with a Co-Designed Punjabi Road Safety Video
Sarah de Guzman
Research and Evaluation Officer
Cancer Institute NSW

Sheetal Challam
Principal Strategic Advisor (Multicultural Program)
Cancer Institute NSW
Research with Multicultural Populations in NSW to Understand Bowel Cancer Screening Knowledge, Attitudes, Beliefs and Behaviours 
Arlie Novy
Education and Outreach Manager & Registered Nurse
Rare Cancers Australia

Aimee Draper
Project Manager
Rare Cancers Australia
Creating Accessible Cancer Support Information for Multilingual Communities

 

Frequently asked questions

Who can attend the Summit?

Only Government (Federal, State and Local) attendees and not-for-profit attendees are permitted to attend. Typical attendees are communications, marketing, and community engagement professionals.

When will the full program be made available?

The summit program will be made available on our website as we approach the date of the event. We are aiming to have this finalised by the end of February 2026. However, the Summit will run for the full day (8.30am-4.30pm). Make sure to revisit our site periodically for updates. We will also email registered attendees with the program.

What time does the Summit start?

Doors open from 8.30am, with the event official commencing at 9.30am, and concluding at 4.30pm.

How much are tickets?

Ticket pricing information is available on the Registration Page. Early Bird pricing ends 31 December 2025.

Are there group ticket discounts available?

Group tickets are available for 5 or more at $249 each.

What is the cancellation policy?

We understand that unforeseen circumstances may arise, and you may need to cancel your participation. In such cases, we offer a full refund if the cancellation is made up to 30 days prior to the event. If you cancel less than 30 days before the event, please note that refunds will not be available. However, your ticket remains fully transferable at no additional cost. You can assign your ticket to someone else by notifying the event organiser.

Will the event be catered?

Yes, the entire day will be catered. Dietary requirements will be catered for.

Who can I contact about questions I have?

Please send an email to summit@ethnolink.com.au

 

Sponsors

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Punchy Digital Media

Punchy Digital Media is a cutting-edge production company specialising in captivating digital content. With a focus on animated explainer videos, Punchy Digital Media uses innovative technology and creative storytelling to create powerful digital narratives. Their expert team of animators, graphic designers, and scriptwriters deliver tailored solutions to clients in the Government and Not-for-Profit sectors. Punchy Digital Media works heavily in the production of videos for multicultural communities.

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Multicultural Outdoor (MCO)

Multicultural Outdoor (MCO) is a specialised outdoor media network designed to reach Australia’s multilingual communities with precision and cultural intelligence. Through digital screens placed in high-traffic, culturally rich retail environments, MCO delivers outdoor advertising that resonates with audiences who speak languages other than English at home.

Community Partner

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Australian Multicultural Health Collaborative

The Australian Multicultural Health Collaborative operates at the national level to advocate for the diverse health and well-being needs of Australia’s multicultural communities, including research and policy development. It represents a broad range of voices through a formal membership structure that includes multicultural consumers, health and wellbeing services, practitioners, researchers, and organisations focused on multicultural health. The Collaborative also invites mainstream services and organisations with a strong commitment to multicultural health as members and forms partnerships with relevant national organisations.

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